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Interactive Audio platform Adori Labs and PodcastOne have entered into a partnership that will allow hosts on PodcastOne to integrate visual elements into the podcasts they produce and distribute on YouTube.
Adori’s YouTube integration technology allows podcast hosts to import episodes from RSS feeds, enhance them with visual elements, and upload assets directly to YouTube.
Adori’s patented technology embeds contextual visuals, multi-format ads, AR experiences, buy buttons, polls, and other “call to action” features in the audio stream.
Adori co-founder and CEO, Nathan Iyer said, “We are excited to partner with PodcastOne, the leading advertiser-supported on-demand digital audio network in the industry. Adori’s technology can help to significantly increase their revenue and audience through YouTube, the fastest growing podcast listening platform in the world.”
“At PodcastOne we continually search for avenues that allow our hosts to be more engaged with listeners, to offer unique experiences for our audiences and to create interactive environments that boost download numbers and attract new fans. Captivated audiences secure long-term success both for our hosts and for our advertisers,” said Jim Ballas, Chief Technology Officer for PodcastOne.