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It will now be called the True Crime Network, and why not, with True Crime being one of the most popular categories of overall entertainment. The network will undergo a comprehensive rebranding, according to TEGNA.
TEGNA says the True Crime Network will “offer a unique entertainment experience for true crime fans, integrating the 24/7 multicast network with a free, on-demand streaming service and high-quality true crime podcasts from TEGNA’s VAULT Studios.”
The service will include free, ad-supported on-demand episodes that will be available via web, mobile and connected television apps. The service will initially launch with hundreds of hours of on-demand content from the network’s library. True Crime Network will also include original programs developed from TEGNA stations’ vast library of true crime and investigative content.
“True Crime Network capitalizes on the rapid growth of several distinct segments of media and entertainment: over-the-air television viewing, on-demand and binge streaming, podcasting and the true crime genre,” said Brian Weiss, president and general manager, TEGNA’s entertainment multicast networks. “Our audience has spoken passionately about their desire to binge true crime mystery content. True Crime Network serves our highly-loyal, growing audience of true crime enthusiasts, while our streaming service will offer a free, easily-accessible and exciting experience for all true crime fans.”