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Sony Music Signs New Podcast Deal

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The new arrangement is between Sony Music and Somethin’ Else, Britain’s leading independent audio producer. Together the two firms plan to expand their development of podcasts across multiple genres.

Somethin’ Else will work with Sony Music to expand in the UK market. In addition the companies will pursue a range of new international podcasting opportunities including in the US where Somethin’ Else has opened an office in New York.

Initial releases for February and beyond will be announced in the coming weeks.

Jez Nelson, Founder and CEO of Somethin’ Else, said: “We are extremely excited about entering into this Joint Venture with Sony Music. It’s a dream combination of our decades of audio production expertise and podcast success with their global reach, market expertise, marketing power and creative nous. This partnership will allow us, together, to rapidly expand our podcast business, reaching new audiences and revenues. Sony’s ambition in this space matches ours and we look forward to playing an even bigger part in the podcast revolution.”

Jason Iley, Chairman & CEO of Sony Music UK and Ireland said: “We are building a diverse music and entertainment company by working with partners who are the best in their fields. Somethin’ Else have driven so much of the creativity and innovation in British podcasting and we are delighted to help bring their work to audiences around the world.”

Dennis Kooker, President, Global Digital Business and U.S. Sales, Sony Music Entertainment said: “Somethin’ Else is an established podcast leader focused on bringing high-quality programming to listeners and we are very impressed with the company Jez Nelson and team have built. Our new partnership will support Somethin’ Else’s continued creative success and expand the reach of its shows to a truly global audience.”

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