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Edison Research has released its Top 30 Podcast ranker from its Podcast Consumer Tracker. The ranker lists the top thirty podcasts in America by reach – not downloads – among weekly podcast consumers. This Edison chart is from July 7, 2019 through June 24, 2020.
Reach is the percentage of weekly podcast listeners who say they have listened to any one of these shows in the last week.
Edison Research SVP Tom Webster said “Even with the work and life disruptions caused by COVID-19, people did continue listening to their favorite podcasts, and we ultimately saw little to no reduction in reach among weekly podcast listeners. We’re pleased to publish the only ranker that covers the entire U.S. podcasting industry.” The Podcast Consumer Tracker Q2 2020 Top 30 Ranker is based upon 8,080 online interviews with weekly podcast consumers in the United States, ages 18 and older. Interviews were conducted in English and Spanish. Sampling was conducted continuously from July 7, 2019 to June 24, 2020. All respondents were instructed to enter the names of all podcasts they listened to the week before the interview into an online diary and were provided instructions to obtain that information from their podcast client/player of choice. All responses were unaided and hand-coded by Edison Research to determine actual show name, producer, genre, and other information. Data is weighted to nationally representative numbers for weekly podcast consumers from The Infinite Dial 2020, from Edison Research and Triton Digital.