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Blubrry did an analysis of the more than 600,000 podcasts in its directory and found that there are over 92,000 podcasts in the Religious category. That’s almost double the number of shows than the next largest category, Culture & Travel, which has nearly 65,000. And that means Religious podcasts account for nearly 15% of total podcasts.
Blubrry points out that over the past ten years Religious podcast listeners (as measured by downloads) have increased by 85%. Most of that growth happened in 2015, when downloads jumped from 110M downloads in Q4 2014 to nearly 680M estimated downloads in Q4 2015.
So what about listeners per podcast in the category? Religious podcasts fall slightly below average, according to Blubrry. “Religious podcasts attracted, on average, 8.75% fewer downloads per podcast (4,166 for religious podcasts vs. 4,565 for all categories) in Q4 over the past decade. This makes sense when you consider the massive number of religious podcasts that are created: it’s fragmenting the listener base. Religious podcasts are also growing more quickly than average, both in terms of podcasts created and listeners (as measured by downloads). But they are slightly below the average number of listeners per podcast.”
Check out the full Blubrry blog HERE