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Podcast network Lemonada Media, and book publisher Penguin Random House, are partnering on a new book club. The two organizations will select releases from Penguin Random House to spotlight with themes from Lemonada Media’s slate of podcasts.
“Our listeners are so hungry to build community, digest various forms of content and discuss making life suck less together. We are building such powerful podcast communities, and the Lemonada Book Club will allow us to expand conversations across genres and imprints, inviting Lemonada hosts and Penguin Random House’s diverse and incredible authors, to dig deep on the issues that Lemonada and Penguin Random House’s shared listeners and readers care about,” shares Lemonada’s CEO and co-founder Jessica Cordova Kramer.
“In this age of unlimited content, push notifications, and constant noise, it’s necessary that we take time to focus and learn; to go deep. We hope our partnership with Lemonada does just that: open listeners’ minds to new subjects and ideas, and then give them the inspiration and recommendations to dive even deeper. Lemonada’s mission is to make people’s lives suck less, and books are the only form of media that have been proven to make you feel better. We are so excited to work with Lemonada to harness the power of books in building new connections and communities,” said Carly Gorga, Penguin Random House Director of Brand Marketing.