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Multicultureal podcast agency network Pod Digital Media has announced a series of experiential activations as an expansion of their offerings. The company says the activations will benefit podcasters and advertisers “by providing an in-person experience that blends the authenticity of audio content and key events through the nation with live in-person curated episodes.”
The first iteration of these activations will kick off during HBCU’s Homecoming Week at Jackson State University and continue through other major events such as Miami’s Art Basel, Super Bowl LVII, and NBA All-Star weekend. The House of POD attendees will have access to a series of high-level bold conversations and thought-provoking discussions by their favorite macro influencers. The activation will bring together founders, creators and leaders including current & former athletes who are turbocharging the audio content industry with impactful content. Creative workshops and hands-on learning experiences for those looking to start their own podcast will also be included in the lineup of activations, along with several purposeful networking sessions. Additionally, an extension of the activation will during key moments such as Black History Month, Hispanic Heritage Month, International Women Month, Black Music Month.
“With multicultural creativity thriving in the current global economy, we are excited to expand the network with more opportunities for creatives to grow their businesses and help brands with relevant exposure to the right audiences,” says Gary Coichy, Founder and Head of partnerships for Pod Digital Media. “By tapping into these cultural moments, we’ll revolutionize the future of podcasting. The value of cultural alliance will allow us to stay true to our mission of effectively ensuring that content creators remain in alignment and potential brands they wish to work with.”