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YoSy Media and Crossover Media Group have struck a deal on “What Else You Need to Know,” a weekly podcast hosted by YoSy co-founder Sybil Wilkes (pictured here).
“We are thrilled to partner with Crossover Media Group and take advantage of the same cross-platform expertise used by some of the largest media companies in North America,” Wilkes said. “This partnership provides the type of practical support that will allow us to focus on creating content and collaborations that will continue to super-serve the Black community.”
“This collaboration allows Crossover Media Group to tap into one of the most respected and rapidly growing Black media brands in the country, while YoSy’s rapidly expanding news and information franchise will reap the rewards of CMG’s adaptive, data-driven, cross-platform audience engagement and sales expertise,” said CMG’s Managing Partner Ron Hartenbaum.