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Marketing Dive reports that Mountain Dew has launched a podcast about the NBA/WNBA and some of its player’s origin stories. Hosted by comedian Druski in partnership with Blue Wire, The Dew Zone with Druski is a limited series that runs through the NBA playoffs.
The first episode about Jamal Murray is available now.
The citrus-flavored soda from parent company Pepsico has had a partnership with the NBA since 2015.