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Forbes Agency Council Member Lynne Golodner has a great piece at Forbes.com today. She says a podcast can be a great marketing tool for a business when it’s done right. She says a business should consider these five questions becore launching. And she really nails it in this column.
Comments:
Yes, the world of podcasting is exploding - I did a presentation on it last September in DC and will do so again tomorrow in Georgetown and running a workshop next week. I have had to update my stats like like cramming for last minute final exams and I graduated college in 1983! I love podcasting and suggest businesses look into creating a podcast to broaden their brand.