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Gen Z Looks At NBA

· Time to read: ~1 min

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“Sloane Knows” is hosted by 15-year-old Sloane Weinstein. She gets to interview some of the biggest NBA stars, past and present in the companion podcast to YouTube Channel, TikTok and Instagram content on the NBA.

The biweekly show is produced by Matty Staudt and Jam Street Media with social production by Content Capitol.

“It’s clear that Sloane has so much on-air talent and an unbelievable amount of knowledge about the NBA,” said Karin Kildow, Social Strategist and owner of Content Capital Group. “Sloane adds a fresh, young perspective to NBA interviews that spotlights the player’s personalities in a new way. We want fans not only to see podcast clips from each episode but also get exclusive content like TikTok trends and behind-the-scenes moments with Sloane and the guests."

“I have been working with talent for a long time and Sloane is by far one of the most naturally talented people I have gotten to work with,” said Staudt. “She’s got a way of making the guests and everyone in the room feel good… and she knows her stuff!”

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