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Triton Digital, an ad tech provider to the digital audio and podcast industry, announced that Federated Media, a content marketing company, has selected Triton Digital for its podcast advertising strategies across a range of platforms and devices including smart speakers and mobile phones.
They’ll use Triton’s enterprise podcast platform, Omny Studio, to support the creation, distribution, and promotion of their podcast content.
“We’re very excited to partner with Triton Digital and their fantastic podcast and audio streaming platform,” said James Derby, Chief Strategy Officer at Federated Media. “The Omny Studio platform has all of the tools and capabilities we need to create, edit, share, and manage our growing portfolio of podcasts, and their content delivery platform will enable us to further the reach of our radio stations by providing the highest quality experience for our online listeners.”
“Federated Media shares our passion for both connectivity and innovation,” said John Rosso, President of Market Development at Triton Digital. “We are pleased to be providing them with best-in-class tools and technology that will allow them to easily create and share high quality, engaging content that will further their reach and help them grow their listening audience.”