Friday, September 30, 2022

True Crime From the Streets of India

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Radiotopia from PRX has announced audio fiction podcast Mumbai Crime has joined their network. Created by John Scott Dryden and Ayeesha Menon of Goldhawk Productions, Mumbai Crime will feature crime stories and mysteries recorded on the streets of Mumbai, India. 

New Female Focused Network Launches

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Podcasting company Gemini XIII has announced a partnership with Jane Green, the author of 18 New York Times bestselling books, to form Emerald Audio, a new premium podcast network with a female storytelling focus.

Female Latino Listeners on The Rise

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Details from Edison Research's third annual U.S. Latino Podcast Listener Report were released yesterday by Edison Senior Director of Research Gabriel Soto and Libsyn Community Manager Elsie Escobar. The big takeaway...

Country Star Launches

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Grammy-nominated and Dove Award-winning country artist Ty Herndon has launched a new podcast titled "Soundboard". The podcast features conversations with high-profile artists discussing their struggles and wins along their mental fitness journeys.

Former Megaphone Co-Founder Joins AdLarge

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AdLarge has hired Matt Turck to a newly created position of Head of Podcast Growth and Strategy. Turck, co-founder of Megaphone, which Spotify bought in 2020, was most recently the Head of Megaphone Publisher Solutions at Spotify.

Smartless, NPR Make Big Moves on Edison Chart

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While the top six podcasts held steady on the latest Edison Research report, which covers Q3 2021 through the end of Q2 of this year, NPR News Now was up 3 spots and Smartless moved up 4.

Blubrry Now Offers Programmatic Advertising

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Blubrry is partnering with SoundStack to provide its customers the option to deliver programmatic ads to generate revenue in their shows. Advertisers bid on episodes in real-time and deliver national or geographic-specific 30-second pre-roll and post-roll ads.

Libsyn Expands Into Canada

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Libsyn has launched podcast advertising services in Canada and hired sales veteran Bob Kane as Country Manager to run its Canadian podcasting division.

BetterHelp Even Better in July

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After spending $6.4 million on 654 podcasts in June, BetterHelp found even more money for podcasters in July with nearly $6.6 million on 730 shows, according to Magellan AI. Amazon held on to the second spot, spending $2.5 million on 312 shows,. Here are the top 20 advertisers or July.

Apple Podcasts Launches Two New Charts

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Apple announced this morning that it has launched two new podcast charts: Top Subscriber Shows and Top Subscriber Channels. Here are the details...
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