Podcast attribution helps marketers understand how well their advertising dollars are working in podcast campaigns. Podsights, an advertising attribution platform, recently closed $4 million in seed money. We spoke to Podsights founder Sean Creeley about podcast attribution in an exclusive interview.
Adam Curry and Dave Jones are hoping Podcasting 2.0 revolutionizes the podcasting industry. If you've been following along by listening to their podcast, you might find it a tad on the technical side. We know we did. So we interviewed Dave on our PBJ Spotlight podcast so he could break it down for us. LISTEN
Matt Shaer is the host of Over My Dead Body, a true story about a murder that takes place in Tallahassee. This bizarre story always leaves you wondering if the wife did it. That's because of how its told by Matt and produced by the team at Wondery.
Max Cutler grew up in a radio household loving audio content. His dad, Ron Cutler, was a radio producer. "Seeing him work had a huge impact on me and what I'm doing," says Max. He says even though podcasting is different than radio, a lot of the production is similar.
(By Ed Ryan) The great thing about being the Editorial Director of a publication focused on a fun and exciting medium is you meet passionate, interesting people. Mark Struczewski is a great example.
For 20 years now, Carey Green has been a pastor. Now he's a successful podcaster and a pastor. He has a podcast company called Podcastfasttrack.com and a podcast about podcasting called Podcastification. Carey Green's story, about how he turned his love for podcasting into a successful business, is truly a great one.
John Goforth is now the VP of Podcast Sales for the Central Region of iHeartMedia (following the purchase of HowStuffWorks). On the side John and Brent Hand were podcasting a show called Hysteria 51, about their passion: UFOs.
In the summer of 2011, Jeff Bradbury decided he wanted to help teachers learn how to use technology in their classrooms, so he started a show of his own. That year, the TeacherCast Podcast was launched.
You read that correctly. It says Don't Keep Your Day Job NOT Don't Quit Your Day Job. And that's the name of Cathy Heller's podcast. Heller's story is incredible.