This is an archived page from 2018. Find out more
Podcast media company Cadence13 has signed an exclusive partnership with audio company Pushkin Industries. Pushkin was founded by writer and author Malcom Gladwell and former Slate Group chairman Jacob Weisberg.
In 2019, Cadence13 will represent Pushkin Industries, whose premium offerings include Gladwell’s Revisionist History; Broken Record, hosted by Gladwell and Rick Rubin; and Against The Rules, a new podcast hosted by bestselling author Michael Lewis.
About the deal, Weisberg said, “The Cadence13 team understands how much effort goes into making shows that engage, entertain, and inspire people. Malcolm and I are thrilled to be working with them to turn great podcasts into a great business.”
Cadence13 CEO Spencer Brown added, “Pushkin is a dynamic addition to the Cadence13 family, and we are thrilled that they’ve chosen us as their strategic partner. We are combining our proven track record with powerful media brands, creators, and personalities together with Pushkin’s groundbreaking, innovative content. We look forward to working with Jacob Weisberg, Malcolm Gladwell, and their team to grow and expand our businesses as we build the future of the audio media landscape.”
Cadence13’s Pushkin Industries lineup includes: Against The Rules: Everywhere you look you find anger that is, at bottom, a complaint about fairness. Michael Lewis’s new podcast is about the people who are supposed to prevent unfairness. It starts with basketball referees and then moves, over seven episodes, into the financial system, the legal system, the news business, the art world, and the English language itself. Listeners will meet and get to know different kinds of referees, find out why they do what they do, and explain why they’re in trouble – and what that means for the rest of us.
Broken Record: From Rick Rubin and Malcolm Gladwell, liner notes for the digital age. Digressions, arguments, back-stories, and random things to disagree with about music.
Revisionist History: Malcolm Gladwell’s journey through the overlooked and the misunderstood. Every episode re-examines something from the past — an event, a person, an idea, even a song — and asks whether we got it right the first time, because sometimes the past deserves a second chance.